Web Design with marketing in mind
We provide all the skills, expertise and flair to give you the perfect website. All you have to do is tell us what you prefer.
We are experienced in tailoring design projects to meet specific needs and can call on a host of talented individuals to provide all the necessary elements that will give your firm the best and most engaging website you have ever had.
Branding specialists, graphic designers, usability experts, video producers, copywriters, photographers, SEOs…we have everything including the main ingredients: Experience and Methodology
How we work:
Before beginning any project it essential to conduct a full Online Presence Analysis.
We do this because, as online marketing professionals, we understand the importance of knowing where you are currently positioned. It is essential that we know which keywords are driving traffic to your website, who your main competitors are and what keyword opportunities are out there that you are not currently taking advantage of.
2: Visual Tone
Once we have a clear idea of your market, we then begin piecing together the elements of your brand and the trust signals that will create the right look and feel for your market and your customers.
3: Site architecture
Before we begin designing we then establish the architecture of your website. Essentially this is where we decide ‘what goes where’. It is here that the value of the initial research phase really comes into its own.
4: Tone of voice
Now we know what we are going to say, we need to establish how we are going to say it. Your tone of voice is part of your overall brand values. It establishes who you are and how you communicate with your audience.
Our talented team of designers have a range of disciplines and we carefully select the best person for each project. We can work quickly from briefs, use templates for speed, or build a bespoke solution from the ground up.
6: Copywriting and Content
We create all copy in-house unless you specifically request otherwise. All of our writers have a background in journalism and many have journalism degrees and media law experience.
We also have the capacity to produce any additional content in-house, ranging from photography to animation to video. Many of our content producers are award-winners in their own right, and we can provide you with a range of portfolios to choose from.
This phase is the final part where everything is brought together. We work closely with you each and every step of the way to ensure that you are happy and in agreement.
The testing phase covers everything from links to email capture forms. We will also install Google Analytics and submit your sitemap to Search Engines as part of the whole package.
Our bespoke design solutions are flexible and competitively priced. Above all they enable your firm to clearly stand out from your competitors and establish a clear and authoritative brand image.