Branding & Design
How strong is your brand?
At Hillman and Hillman we truly understand the importance of branding and how it lends clarity and continuity to your voice. This is a critical element of any successful business and we are here to help you make the right choices.
Our graphic designers and copywriters are all passionate individuals who will guide you through each stage of the process. We will ensure that you are left with a brand image that looks, sounds and feels exactly as it should, communicating a story and set of brand values that speak directly to your clients in what is a noisy and competitive marketplace.
What should you expect?
Branding is a very creative process that works best with maximum input from all parties involved. We will arrange a consultation with one of our designers who will spend time getting to understand exactly what kind of qualities and values your organisation is hoping to portray. A strong emphasis is placed on getting to know you and your customers and creating an overall visual tone that will run consistently throughout your communications.
Tone of voice
We will also arrange for one of our tone of voice experts to work with you on your brand guidelines to ensure that each and every communication speaks with the same voice. If your communications struggle with clichés and corporate language, we can help you to develop a consistent approach that speaks clearly and confidently about who you are.
Having a professionally crafted set of guidelines is an essential benchmark for keeping communications ‘on brand’ and outcome focused.